Asad Raza
Technology Advocate for Nonprofits - Web Development and Digital Marketing
Asad Raza
Technology Advocate for Nonprofits - Web Development and Digital Marketing
Summary

I specialize in creating intuitive, effective solutions that broaden the reach of mission-driven organizations, enhance engagement, streamline operations, and amplify fundraising efforts. My expertise spans a wide range of essential skills, including web design and development, CRM implementation, data automation, and digital marketing.

Skills

Web Development: WordPress (UX/UI, ACF, plugin development, plugin and theme customization, membership, and donation portals, WooCommerce, integrations, automation), Squarespace, Wix, Shopify

CRM And Marketing: Salesforce, MailChimp, HubSpot, SendGrid, Constant Contact, FluentCRM, Zoho

Languages: HTML, CSS, PHP, JavaScript, jQuery, MySQL

Experience
June 2020 – Present
Technology Advocate for Nonprofits – Web Development and Digital Marketing
  • Developed the official application portal using WordPress for the Northwest Arctic Borough in Alaska to process COVID-19 relief fund applications. This system automated data processing and validation, handled nearly 10,000 applications, significantly reduced manual errors, and saved hundreds of administrative hours. These efficiencies facilitated the timely allocation of over $1 million in aid, enhancing the borough’s ability to distribute funding efficiently to remote communities.
  • Scaled Volunteer Cleanup’s digital platform and enhanced its capabilities by migrating to WordPress and applying extensive customizations. Extensively modified the WPEvent Manager plugin to create distinct portals catering to different user types and added new functionalities to meet specific organizational needs. Implemented FluentCRM to improve data handling and integrated SendGrid API for efficient email notifications. This comprehensive upgrade increased the active user base to over 10,000, facilitated hosting more than 200 events per year, and supported the distribution of over 5,000 weekly alerts.
  • Upgraded Pillars of Peace’s digital platform by transitioning their website to a more sophisticated WordPress setup, facilitating easier access to the organization’s services and streamlining the donation process. Additionally, implemented Salesforce for data management, enhancing automation, reducing reliance on manual data entry, and integrating data from various sources for more efficient operations.
August 2014 – October 2018
Web Developer
Canine Caviar Pet Foods, Inc.
  • Served as the sole developer, supporting multiple stakeholders with front-end and back-end development to define and implement processes that shaped the company’s website architecture, functionality, and overall online presence.
  • Delivered a wide range of custom website solutions, encompassing UX/UI design, landing pages, proof-of-concept sites, responsive WordPress themes, e-commerce functionalities, and dynamic content. Additionally, developed custom post types and templates, managed server setup and scaling, and provided troubleshooting, maintenance, QA, and the integration of new WordPress functionalities.
  • Developed custom WordPress plugins to enhance functionalities including sales management, product selection, feeding guidelines, and user role management.
  • Enhanced operational efficiency by implementing a secure media vault for confidential document access and a robust ticketing system to streamline customer service inquiries.
February 2014 – July 2016
Web Developer
Collins Visual Media
  • Responsible for a major redesign of the website to give it fresh look.
  • Upgraded navigational menu, gallery and video page using Ajax, JavaScript, and CSS.
  • Added contact us page using PHP for customers to send direct messages.
February 2014 – March 2015
Web Developer - Intern
SeatSwap, Inc.
  • Work with development team to develop and design web pages from square one.
  • Web pages will be integral part of the website when launched.
  • Use PHP to access database and retrieve information needed for web page.
Education
2011 - 2013
Bachelor's Degree in Computer Science
California State Polytechnic University - Pomona, California
  • Completed Courses: Programming Languages, Operating Systems, Computability, Software Engineering, Database Systems, Secure Communications, Data Structures and Algorithms, Computer Networks, Design and Analysis of Algorithms, GUI, Computer Architecture.
  • Projects: Senior Project – Developed a database driven web interface. Open Source Project – FreeCol – Implemented two improvement requests. Research Paper – Cyber Physical Systems. Android – Developer/Contributor to VVMail App.
Personal Interests
Road trips and exploring National Parks
Hiking and backpacking
Reading, especially in the mystery genre
Playing and watching cricket